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Animoto is a video platform provider that sells to both consumers and businesses solutions that offer the ability to create professional-quality videos. Animoto’s Marketing Video Builder allows SMBs and enterprises to create videos without a big production budget or extensive video editing skills.


  • Animoto launched Marketing Video Builder in October 2016.

Features and Benefits

  • Evaluates Animoto's products and functionality.
  • Examines the origins of Animoto and future plans for its Marketing Video Builder.

Key questions answered

  • What is the key functionality of Animoto's Marketing Video Builder?
  • How is Animoto positioned in the video platform category?

Table of contents


  • Catalyst
  • Key messages
  • Ovum view

Recommendations for enterprises

  • Why put Animoto on your radar?


  • Background
  • Current position

Data sheet

  • Key facts


  • On the Radar
  • Further reading
  • Author

Recommended Articles


Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700

Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

Email us at

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 788 597 5160 or email us at

Contact marketing -

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