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Digital innovation has opened up innumerable opportunities for music industry start-ups, which are often able to operate on a shoestring from a founder’s garage until they grab the attention of Silicon Valley’s VCs.


  • While the likes of Spotify and Pandora operate in the limelight, a huge number of outfits develop their often groundbreaking services in the wings, developing new apps, running live music operations, or promoting emerging artists.

Features and Benefits

  • Details examples of a number of digital music companies that have thrived through providing innovative new services and offerings
  • Some of the most innovative digital music services are household names, but many that are equally crucial continue to operate under the radar

Key questions answered

  • How has digital innovation lowered the barriers to entry to the music business?
  • Which innovative digital music services have thrived by identifying an unmet need in the music industry?

Table of contents

Ovum view

  • Summary
  • From start-up to music industry necessity
  • Operating under the radar
  • Providing an essential service


  • Author

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