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Introduction

A detailed analysis of Brazil's TV market, encompassing free-to-air and pay TV across all TV technologies plus next-generation TV initiatives and OTT video. Includes subscriber numbers, market shares, revenues, and industry developments.

Highlights

  • The economic slowdown – accompanied by political instability and corruption – has had a knock-on effect on the pay-TV market.
  • The OTT video market has been growing at a brisk pace, as Brazil continues to be the leading OTT market in Latin America.
  • Analog terrestrial is currently the leading TV platform, but digital terrestrial is catching up fast and is expected to surpass it by the end of 2017.

Features and Benefits

  • Gain detailed insight into Brazil's pay-TV and free-to-air sectors through a comparison of leading operators' services and subscriber numbers.
  • Assess the performance of digital terrestrial television within Brazil's TV market.

Key questions answered

  • What are the perspectives for the TV business in Brazil?
  • What has been the impact of economic slowdown on Brazil's TV market?
  • What progress has been made in Brazil's switch to digital television?

Table of contents

Summary

  • Introduction
  • Download 1: Brazil TV Update

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