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Introduction

A detailed analysis of Taiwan’s TV market, encompassing free-to-air and pay-TV across all TV technologies plus next-generation TV initiatives and OTT video. Includes TV ratings, revenues, market shares, programming, and advertising.

Highlights

  • Taiwan’s third-largest mobile operator FarEasTone announced the acquisition of CNS in July 2015. This means that the market’s three largest mobile operators will all have a strong pay-TV arm, once the deal is completed. The IPTV service provided by the largest mobile operator Chunghwa is expected to face more challenges.
  • With 33% of the pay-TV industry in the hands of smaller cable operators and growth opportunities proving more difficult, consolidation is expected to accelerate.
  • Subscriber totals will come under even greater pressure, with OTT giant Netflix planning a 2016 launch in Taiwan.

Features and Benefits

  • Gain a deep insight into how the pay-TV sector is changing in Taiwan
  • Assess the prospects for OTT initiatives in Taiwan's TV market

Key questions answered

  • How will the pay-TV sector’s competitive landscape change given the expected acquisition of largest cable TV platform by a key mobile operator?
  • How is pay-TV progressing with all the competition and pressure from free TV and OTT services?

Table of contents

Summary

  • Download 1: Taiwan TV Update

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