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Voice recognition is set to become a key battleground for music as smart speakers gain traction among consumers.


  • The appeal of using audio commands to make listening choices and do away with screens and multistep functionality is clear, though it is also evident that the technology needs to be significantly improved to make voice the primary method for navigating extensive digital music libraries.
  • The trailblazer right now is Amazon and its proprietary Alexa platform, which has already found its way into millions of homes via the online retail giant’s Echo home speakers.

Features and Benefits

  • The research note assesses the current position of voice assistants with regards to music listening.
  • Details which companies are making the most headway and which direction the sector is heading.

Key questions answered

  • Which companies are making the most of the running in terms of voice recognition driving digital music use?
  • Why would the rollout of voice-recognition technology boost digital music use?

Table of contents

Ovum view

  • Summary
  • Music at the forefront of voice recognition
  • All the major tech players involved
  • Creating the perfect voice assistant


  • Author

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