skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration

Introduction

Streaming services, Spotify in particular, are at the forefront of “big data” usage in the music industry and are using it to differentiate themselves as well as bolster their customer bases.

Highlights

  • Data crunching offers great opportunities for record companies and artists to better communicate with fans and build stronger followings, as well as strengthen sales.
  • The next big challenge/opening is artificial intelligence, with innovation likely to come from independent startups looking to leverage their technological know-how to break into the music business.

Features and Benefits

  • Details the latest happenings with regards to the use of big data by the leading music industry stakeholders.
  • Assesses how the use of big data has spread to all music industry sectors.

Key questions answered

  • Which music industry companies are making the best use of data analytics?
  • Which companies are likely to benefit from increased use of big-data analytics?

Table of contents

Ovum view

  • Summary
  • The increasing importance of big data to the music industry
  • More companies and services becoming data-reliant
  • Data use spreads to all industry sectors

Appendix

  • Author

Recommended Articles

  • Service Provider Markets, Consumer & Entertainment Services,...

    MWC 2018 Highlights

    By Ronan De Renesse 27 Feb 2018

    Over 20 of our senior Ovum analysts and consultants attended this year’s Mobile World Congress in Barcelona at the end of February. In between meetings, briefings and presentations, our analyst team were blogging and tweeting about key developments, trends and rumors. Have a look through our daily MWC 2018 Highlights to find out what happened.

    Topics 5G AI IoT Cloud Payments SDN/NFV Smart home

  • Internet of Things

    IoT Viewpoints 2018

    IoT Viewpoints explore the IoT opportunity in 2018 and beyond. Download our latest e-book to get our newest collection of thought leadership articles on the emerging IoT trends, technologies and opportunities.

    Topics IoT

  • Consumer & Entertainment Services

    US pay TV: Is it facing an existential threat?

    By Adam Thomas 28 Mar 2018

    With US pay TV having endured the worst year in its history, thoughts have inevitably turned to the future. The likelihood remains that the immediate future will remain highly uncomfortable for everyone except the scaled multinational digital platforms.

;

Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700


Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

Email us at ClientServices@ovum.com

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 788 597 5160 or email us at pr@ovum.com

Contact marketing - 
marketingdepartment@ovum.com

Already an Ovum client? Login to the Knowledge Center now