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Introduction

File-sharing forerunner Napster is back in the US market place, badging the established Rhapsody music-streaming service. Following its acquisition by Rhapsody in 2011, the Napster brand finally replaced Rhapsody in June in the US.

Highlights

  • Rhapsody is working hard on building alliances, such as a tie-up with Twitter to enable users to share and play full tracks on the social network without having to head to another platform.

Features and Benefits

  • Assesses Napster's chances of competing effectively against bigger and better-funded services.
  • Illustrates the markets where the service is available and discusses why it might have to reduce the overall number in the longer term.

Key questions answered

  • What are the chances Napster will be around this time next year?
  • Which markets is the service available in?

Table of contents

Ovum view

  • Summary
  • Napster 1.0 ushers in the digital era
  • Competing with the industry leaders
  • Partnerships could boost service reach in the longer term

Appendix

  • Author

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