skip to main content
Close Icon

In order to deliver a personalized, responsive service and to improve the site, we remember and store information about how you use it. This is done using simple text files called cookies which sit on your computer. By continuing to use this site and access its features, you are consenting to our use of cookies. To find out more about the way Informa uses cookies please go to our Cookie Policy page.

Global Search Configuration

Introduction

The blurring of the lines between brands and high-profile musicians and performers is a common feature of today’s music industry as more and more artists lend their names to a wide variety of products and services.

Highlights

  • During the last few years, an increasing number of celebrities have gone to great lengths to protect their intellectual property, with Taylor Swift becoming the latest star to attempt to build up her brand.

Features and Benefits

  • The research note analyzes some of the latest moves taken by artists to push the scope of brand and trademark protection
  • The research note details the intricate world of artist brand and trademark protection

Key questions answered

  • What is the situation with artist trademark protection in the UK?
  • What are the criteria for registering a trademark in the UK?

Table of contents

Ovum view

  • Summary
  • Artists and the importance of brand protection
  • UK trademark rights protection

Appendix

  • Methodology
  • Author

Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700


Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

+44 (0) 207 551 9047 - Operational from 09.00 - 17.00 UK time

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - +44 (0) 207 017 7760 or email us at pr@ovum.com

Contact marketing - marketingdepartment@ovum.com

Already an Ovum client? Login to the Knowledge Center now