skip to main content
Close Icon

In order to deliver a personalized, responsive service and to improve the site, we remember and store information about how you use it. This is done using simple text files called cookies which sit on your computer. By continuing to use this site and access its features, you are consenting to our use of cookies. To find out more about the way Informa uses cookies please go to our Cookie Policy page.

Global Search Configuration


Enterprises need flexible transformation capabilities to drive greater agility in responding to new business requirements. Many enterprises continue to struggle with “islands" of data transformation infrastructure offering very limited flexibility and adaptability to new requirements, while requiring significant development effort to remain relevant in the current integration infrastructure setup.


  • The volume, variety, and velocity of data that enterprises need to transform and process to enable key business processes and derive actionable insights continue to increase at a rapid rate.

Features and Benefits

  • Understand main data transformation challenges and limitations of legacy transformation tools.
  • Gain insight into the key features and capabilities of ITX.

Key questions answered

  • What are the key features and capabilities of ITX?
  • What are the main data transformation challenges and limitations of legacy transformation tools?

Table of contents


  • Catalyst
  • Ovum view
  • Key messages


  • Recommendations for enterprises

Increasing heterogeneity of enterprise IT calls for an agile and holistic approach

  • Business and IT imperatives driving changes in integration strategy
  • Legacy and fragmented approaches to data transformation are inadequate

ITX is a unified solution for a range of complex data transformation and integration needs

  • Understanding the value proposition of ITX

ITX customers across several vertical industries have realized significant business value

  • Insights and observations from ITX customer interviews
  • How to develop a business case for ITX adoption


  • Methodology
  • Author

Recommended Articles

  • Enterprise Decision Maker, Enterprise IT Strategy and Select...

    2017 Trends to Watch: Big Data

    By Tony Baer 21 Nov 2016

    The breakout use case for big data will be fast data. The Internet of Things (IoT) is increasing the urgency for enterprises to embrace real-time streaming analytics, as use cases from mobile devices and sensors become compelling to a wide range of industry sectors.

    Topics Big data and analytics IoT

  • Consumer & Entertainment Services, World Cellular Informatio...

    Mapping the Future of Enterprise Messaging: SMS, RCS, and Chat Bots

    By Pamela Clark-Dickson

    In this paper, we analyze the results of the Enterprise Messaging Survey 2017, placing the findings in the context of the rapidly evolving business-to-consumer communications market.

  • Consumer & Entertainment Services, Service Provider Technolo...

    FAANG to sink its teeth deeper into TV in 2018

    By Rob Gallagher 14 Dec 2017

    Few trends will be bigger in 2018 than the transformation of TV and video by OTT technology and services. Here we present five Ovum predictions related to the most influential players: Facebook, Amazon, Apple, Google, and Netflix – or FAANG, for short.


Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700

Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

+44 (0) 207 551 9047 - Operational from 09.00 - 17.00 UK time

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 7770704398 or email us at

Contact marketing -

Already an Ovum client? Login to the Knowledge Center now