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This case study demonstrates how Arriva transformed important business processes and tasks undertaken by employees by executing an enterprise mobility strategy.


  • At the heart of Arriva's strategy was a need to provide staff with not only a new mobile device, but also a means by which they could be empowered.

Features and Benefits

  • Learn why developing a partnership with VMware AirWatch was important for Arriva to achieve its enterprise mobility objectives.
  • Assesses the benefits of a phased approach to the adoption of smartphones and tablets.

Key questions answered

  • What strategic considerations were important for Arriva when executing the enterprise mobility initiative?
  • What were the lessons learned along the journey?
  • Which factors were important as part of the solution selection process?

Table of contents


  • Catalyst
  • Ovum view
  • Key messages


  • Recommendations for enterprises
  • Recommendations for vendors

Using VMware AirWatch to support Arriva's enterprise mobility initiative

  • Setting the business context
  • Realizing the opportunity

Lessons learned

  • While many mobile technologies are developed to be intuitive to use, do not discount the importance of employee education
  • Strong engagement between the business and those leading an initiative is vital to the success of an enterprise mobility initiative
  • When digitizing a process or role, ensure that regulatory requirements are considered


  • Methodology
  • Author

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