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Much of our research around enterprise mobility has stressed the importance of developing appropriate policies that can help enterprises better govern and reap value from an increasingly mobile workforce. While this is an important strategic step, it is also one that organizations struggle with, often as a result of issues arising when developing a policy. Through ongoing investment in its policy engine for enterprise computing, enterprise mobility management (EMM) vendor MobileIron is positioning itself to help organizations overcome these challenges.

EMM solutions are well positioned to help modernize enterprise technology policy development

As the number of devices and services available to enterprise employees continues to proliferate, governance, strategic decision-making relating to technology adoption and utilization, and drawing actionable insight from this utilization becomes increasingly difficult. This trend shows no signs of slowing down, and policy development is therefore important to ensure that value is realized and risks are mitigated.

As technology commonly used to manage a mobile estate of apps, services, and devices, EMM solutions are well positioned to offer a next-generation policy engine – an opportunity that one vendor in this space, MobileIron, is acting on. Policies are often viewed as a matter of control, but it is important to view them more as a means of communication. EMM solutions such as MobileIron gather and generate a vast amount of data on the behaviors of an increasingly mobile workforce; there is likely a wealth of currently untapped insights that could help enterprises develop more effective approaches to mobility. With that in mind, these solutions are well positioned to help develop policies that can enable organizations to better understand these behaviors and seek value from them. Such policies are important because they can help strengthen an organization's tactical management and strategic planning approach to enterprise apps and enterprise mobility management.

MobileIron's long-term objective is to expand beyond pure enterprise mobility and integrate into a customer's broader IT operations. Making customers' existing IT investments mobile-aware and allowing organizations to adopt a new set of best-of-breed application services for their end users are key goals MobileIron is pursuing to realize this objective.



Adam Holtby, Research Analyst, Enterprise Mobility and Productivity

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