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Genesys’ Smart Use Cases is a four-stage consultative selling approach that relies on multiple areas of discovery and deployment. It’s geared toward helping prospects and customers define the necessary steps for business transformation in particular areas.


  • Genesys launched its new consultative selling approach, called Smart Use Cases, in 2017.

Features and Benefits

  • Highlights the scope of the Smart Use Cases program.
  • Highlights potential improvements clients see from the program.

Key questions answered

  • What benefits do enterprises typically realize from deploying Smart?
  • What are the key building blocks of the Smart solution?

Table of contents

Ovum view

  • Summary
  • Smart Use Cases determine the challenge and map the corresponding solution
  • Clients see improvement in time to value
  • Smart Use Cases are geared toward quick wins


  • Further reading
  • Author

Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700

Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

+44 (0) 207 551 9047 - Operational from 09.00 - 17.00 UK time

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 7770704398 or email us at

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