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Introduction

At its annual industry analyst conference in January 2015, Aspect discussed its new, broader contact center portfolio and detailed its strategy to gain market share in the cloud space.

Highlights

  • Traditionally known as a premise-based contact center vendor, acquisitions and partnerships have given Aspect the tools to grow its cloud customer base and take advantage of the need for rapid scalability and access to new channels.

Features and Benefits

  • Assesses Aspect's cloud road map.
  • Outlines its range of cloud contact center products.

Key questions answered

  • How does Aspect plan to grow its market share in the workforce optimization space?
  • What steps does it need to take in 2015?

Table of contents

Ovum view

  • Summary
  • Cloud remains Aspect’s biggest focus
  • Aspect rationalizes its workforce optimization tools
  • Aspect’s targeted marketing strategy will be key

Appendix

  • Further reading
  • Author

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