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Australian enterprises are beginning to fully embrace a cloud environment. We look at how Optus helped the Adelaide Festival Centre migrate to a hybrid cloud environment, and the initial outcomes.


  • The AFC was looking to achieve something innovative in the cloud space: to migrate its entire IT infrastructure to a hybrid cloud platform. It needed a clear-headed, bold, and innovative partner to help it achieve that goal. Optus stepped up to the challenge.

Features and Benefits

  • Analyzes the business challenges and solutions for cloud migration.
  • Identifies the phases of cloud migration and the initial outcomes.

Key questions answered

  • What are the business drivers for migration to a hybrid cloud?
  • How is migration to a hybrid cloud done, and what are the best practices?

Table of contents


  • Catalyst
  • Ovum view
  • Key messages

Recommendations for the infotainment industry

  • Recommendations for enterprises
  • Recommendations for vendors

Using a hybrid cloud to manage seasonal loads

  • Setting the business context
  • The role of ICT/services in solving the problem

Lessons learned

  • The cloud migration strategy must be a flexible one
  • Collaborate across both internal and external stakeholders


  • Methodology
  • Further reading
  • Author

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