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Introduction

Social media is one of the biggest technology-related trends of recent times, and enterprises of all kinds have used it to open up communications channels from and to the external world. These activities incur social media risk, which must be responsibly managed in the same way as other risk types.

Highlights

  • Social media channels allow potentially rapid and widespread communication of content that might be contrary to corporate interests – and that content can originate inside or outside the organization.
  • Related issues include potential legal liability for any views expressed or information that is publicized, protection of information that should not be disclosed, and assuring compliance with any relevant policies and regulatory or legislative obligations.

Features and Benefits

  • Organizations need to increasingly take into account the reputational risk that can arise rapidly, from shorter cycles of information distribution.
  • The report looks at aspects of how compliance needs relating to social media risk are increasing.

Key questions answered

  • What are the key elements to consider in combating social media risk for our organization?
  • Do employees need to take account of work-related policy in their personal use of social media?
  • Are we likely to encounter regulatory and legislative considerations relating to social media?
  • We don't engage much with social media - does this mean we don't incur related risk?

Table of contents

Ovum view

  • Summary
  • Social media and its consequences cannot be ignored
  • Compliance needs relating to social media risk are increasing
  • Risk management must take a multi-pronged approach

Appendix

  • Further reading
  • Author

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