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Introduction

GMC Software provides customer communications management (CCM) that supports the distribution of communications through multiple channels and in a multitude of formats, forming an important part of organizations’ ability to support their customers’ journeys.

Highlights

  • Much, but not all, of the portfolio is available as a cloud service. Available in the cloud are: Insights, Customer Preference Management, Customer Journey Mapping, Inspire Messenger, and Web Services (API).

Features and Benefits

  • Assesses features of the product that differentiate it from its competitors.
  • Learn how CCM has moved beyond the production of statements and bills into supporting the customer experience.

Key questions answered

  • How does the product support multichannel, multidevice communications?
  • How can customer experience be made consistent across all channels?

Table of contents

Summary

  • Catalyst
  • Key messages
  • Ovum view

Recommendations for enterprises

  • Why consider GMC Inspire?

SWOT analysis

  • Strengths
  • Weaknesses
  • Opportunities
  • Threats

Data sheet

  • Key facts about the solution

Appendix

  • Methodology
  • Further reading
  • Author

Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700


Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

+44 (0) 207 551 9047 - Operational from 09.00 - 17.00 UK time

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - +44 (0) 207 017 7760 or email us at pr@ovum.com

Contact marketing - marketingdepartment@ovum.com

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