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Introduction

A detailed update of Indonesia's TV market, encompassing free-to-air and pay-TV across all TV technologies plus next-generation TV initiatives and OTT video. Includes TV ratings, revenue, market shares, programming, and advertising.

Highlights

  • Despite the entry of new DTH players over the past two years, MNC’s Indovision continues to dominate the pay-TV market with its strategy around differentiation through exclusive content, new channels, value-for-money packages, aggressive marketing efforts and maintenance of an extensive in-house retail distribution network.

Features and Benefits

  • Gain an insight into how the pay-TV and TV advertising sectors are faring in Indonesia
  • Assess the prospects for multiscreen/OTT initiatives in the Indonesian TV market

Key questions answered

  • Who are the market leaders in the pay-TV segment?
  • How is piracy impacting pay-TV growth in Indonesia?

Table of contents

Summary

  • Introduction
  • Download 1: Indonesia TV Update

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