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Hyperlocal news networks are emerging to fill the community-centric content gap created by the discontinuation of local newspapers in the US and UK.


  • 571 new websites are developed every minute, creating an unprecedented challenge for digital marketers in terms of reaching their audience.

Features and Benefits

  • Explains how hyperlocal news networks such as PitchEngine are adding value for local businesses.
  • Analyzes how hyperlocal news networks are enabling advertisers to reach local audiences.

Key questions answered

  • Can hyperlocal news networks fill the content gap created by the discontinuation of local newspapers?
  • How can small businesses utilize hyperlocal news networks?

Table of contents

Ovum view

  • Summary
  • Social media is driving local advertisers toward hyperlocal platforms
  • PitchEngine is an emerging hyperlocal social news network
  • Multi-platform content marketing will be vital for local businesses


  • Author

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