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This report provides an overview of analytics usage in higher education, particularly in the US market, outlining where institutions currently are in their analytics adoption – and where they see their future path going.


  • 46% of institutions across the world plan to increase their spend on analytics solutions in 2019/20.

Features and Benefits

  • Assesses how institutions are currently using analytics across different lines of business.
  • Identifies key stakeholders to involve in an analytics initiative.

Key questions answered

  • How do institutions become more data-centric?
  • What is the difference between descriptive, predictive, and prescriptive analytics?

Table of contents


  • Introduction
  • Download 1: Higher Education Data Analytics Trends 2019

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