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Introduction

This is an update of Ghana’s telecom market, covering fixed, mobile, and TV market trends and development. It includes service provider performance, multiplay services and bundling, fixed broadband pricing, and operator initiatives.

Highlights

  • Ghana's total subscriptions declined 6.5% QoQ to 36.3 million at end 1Q17. The mobile sector's subscriptions declined by 6.6% to 5.8 million because of a sharp decline in MTN’s subscription in 1Q17 following an internal review of its active subscriptions to align with the changing mix of its revenue streams. Meanwhile, the fixed broadband segment's subscriptions grew 4% to 223,593, supported by increased deployment of optical fiber and fixed LTE networks.
  • LTE service adoption has been slow in Ghana, with MTN as the only mobile operator to have launched commercial LTE services. However, fixed LTE services are also available through the licensed fixed broadband operators – Surfline Communications, Blu Telecommunications, and Busy Internet. The high cost of spectrum and lack of affordable LTE-capable devices are the main reasons for the slow uptake of LTE services.
  • The Ghanaian mobile market has been experiencing a fair share of price competition as operators reduce voice and data tariffs to attract new users and retain existing ones. However, competition seems to shift from voice to data and other digital services segments, which are the main revenue drivers for operators.

Features and Benefits

  • Analyzes the Ghanaian telecom and TV markets, providing subscriptions and revenue figures up to end June 2017.
  • Identifies the key growth strategies by service providers and the regulator over the next five years.

Key questions answered

  • What is the market outlook for the Ghanaian telecom and TV sectors to 2022?
  • What are the main growth drivers for the Ghanaian telecom and TV markets over the next five years?

Table of contents

Summary

  • Introduction
  • Download 1: Ghana Update, August 2017

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