skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration


Under the Lightning brand, Salesforce is re-architecting around three core themes: mobility, componentization, and integration.This is a multi-year ongoing process, with key new capabilities still in the pipeline or only recently made commercially available.


  • Salesforce has been a driving force behind enterprise customers increasingly seeing PaaS as a key selection parameter when evaluating SaaS. This is because not only enables them to extend, customize, and/or integrate Salesforce’s Sales and Service SaaS offerings, but also to escape their limitations. They can add their own features without falling into a customization trap.

Features and Benefits

  • Understand how has so far evolved and what comes next.
  • Understand the various aspect of the latest developments, including those that are Salesforce1 branded and Lightning branded.

Key questions answered

  • What is How has it evolved at the front end and back end? How has it been successful?
  • What is Lightning? How do the various Lightning branded tools and technologies relate to one another?

Table of contents


  • Catalyst
  • Ovum view
  • Key messages


  • Recommendations for enterprises
  • Recommendations for vendors has so far nicely matured

  • started as SaaS-centric PaaS, which it still defines
  • has evolved into a successful generic application platform is in transition at Salesforce1 mobile client level

  • A renewed focus on an old ambition
  • The Salesforce Classic client is not quite dead yet is in transition at Lightning technologies level

  • Lightning means gradually delivered next-generation
  • There are many facets to Lightning
  • A complicated twist to the complicated Salesforce1 Platform story
  • An immature set of technologies and tools that illustrates’s ongoing multi-level transitions
  • The Lightning component framework is an important client side step forward is growing into a people, data, and IoT integration hub

  • An "embrace, extend, and extinguish" approach to legacy apps
  • is the central application component integration hub for the Salesforce1 Platform
  • ambitions to become a people integration hub
  • ambitions to become a data integration hub
  • ambitions to become an IoT integration hub


  • Further reading
  • Author

Recommended Articles

  • Internet of Things

    IoT Viewpoints 2018

    IoT Viewpoints explore the IoT opportunity in 2018 and beyond. Download our latest e-book to get our newest collection of thought leadership articles on the emerging IoT trends, technologies and opportunities.

    Topics IoT

  • Consumer & Entertainment Services

    US pay TV: Is it facing an existential threat?

    By Adam Thomas 28 Mar 2018

    With US pay TV having endured the worst year in its history, thoughts have inevitably turned to the future. The likelihood remains that the immediate future will remain highly uncomfortable for everyone except the scaled multinational digital platforms.

  • Enterprise Services

    5G: Another technology in search of enterprise use cases

    By Evan Kirchheimer 26 Apr 2018

    Service provider interest in justifying 5G investment through its potential to open new revenue streams from the enterprise segment is growing ever greater.


Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700

Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

Email us at

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 788 597 5160 or email us at

Contact marketing -

Already an Ovum client? Login to the Knowledge Center now