skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration


A damaging side effect of VM sprawl is its impact on licensing costs, but this is often ignored. As enterprises continue to invest in their server virtualization capabilities, they also should increase their licensing management maturity.


  • A major benefit of virtualization is that VM instances can be “spun up” and deployed and operational in a matter of minutes. This satisfies the “need for speed”, providing the responsiveness required to cater for the dynamic demand that can result from online business.

Features and Benefits

  • Learn how to achieve an enduring management state of much greater maturity, with the option to build in both control and flexibility.
  • Consider "sensing" management tools, enabling license coverage to be verified and kept ahead of demand by an acceptable margin.
  • Plan to realize the full potential of server virtualization by eliminating the risks that poor management has incurred.

Key questions answered

  • How can my organization control risk and licensing costs arising from our dynamic, heterogeneous virtualized server environment?
  • We are so far behind the curve with our licensing management. What step-by-step progression can we make toward improving our ability?

Table of contents

Ovum view

  • Summary
  • VM sprawl continues to be an issue
  • Server virtualization technology is diverse and is still changing
  • Better management processes are needed, allowing licensing optimization to unlock the full benefits of virtualization


  • Further reading
  • Author

Recommended Articles


Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700

Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

Email us at

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 788 597 5160 or email us at

Contact marketing -

Already an Ovum client? Login to the Knowledge Center now