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Introduction

Large Turkish enterprises are eagerly embracing new technologies and services as they continue to emulate their European counterparts. However, they must deal with a number of challenges that are characteristic of emerging markets.

Highlights

  • ICT adoption is being driven by Turkey’s economic expansion and the way it is engaging with regional and neighboring markets such as Iraq and the United Arab Emirates (UAE). This expansion is expected to increase the uptake of basic and advanced services.

Features and Benefits

  • Analyzes the Turkish enterprise ICT environment.
  • Reveal trends currently experienced by Turkish enterprises around ICT buying and consumption.

Key questions answered

  • What are and will be the main drivers of ICT growth among the Turkish large enterprise segment?
  • What challenges will the large enterprise segment in Turkey face in terms of ICT consumption?

Table of contents

Summary

  • In brief
  • Ovum view
  • Recommendations for service providers

The Turkish enterprise ICT environment

  • The economic impact on enterprise ICT expenditure
  • Network upgrades
  • The mobile broadband opportunity grows

Enterprise ICT strategies

  • Technology challenges

Enterprise ICT budgets and investment

  • Budgets bounce back in 2015
  • Technology influencers
  • Enterprise ICT sourcing actions

Technology priorities

  • The key areas
  • Access technologies
  • Bandwidth consumption
  • WAN provider selection
  • Private cloud services increase
  • Cloud workloads are already substantial
  • Cloud vendor selection
  • Unified communications and collaboration
  • Unified communications delivery
  • Unified communications success
  • Enterprise mobility
  • BYOD
  • Customer service

Appendix

  • Methodology
  • Further reading
  • Author

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