skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration

Introduction

At IBM's rebranded Think event, the company's messaging to its customers was clear: everyone can be a disrupter within an industry, with data and artificial intelligence being the epicenter of this disruption. IBM, which recently also returned to growth, is gambling that AI or Watson will secure its and its customers' futures. Watson is now embedded in almost all of IBM's services and solutions, and Ovum believes that is very much where its future lies.

Highlights

  • IBM Watson remains front and center of IBM’s overall strategy. The main challenge for Watson has always been the long runway to success or even deployment. The main priority for IBM should be the democratization of Watson, making it relevant to the average employee or even smaller businesses

Features and Benefits

  • Evaluates IBM strategy and key strategic imperatives and results to date.
  • Identifies key strengths in IBM's service portfolio.

Key questions answered

  • What are the challenges that IBM will face in the next few years?
  • What are the immediate opportunities for IBM and areas that it should be focusing on?

Table of contents

Ovum view

  • Summary
  • The Watson advantage will be IBM's biggest drawing card
  • Betting on blockchain for growth
  • IBM cloud for the enterprise

Appendix

  • Further reading
  • Author

Recommended Articles

;

Have any questions? Speak to a Specialist

Europe, Middle East & Africa team - +44 (0) 207 017 7700


Asia-Pacific team - +61 (0)3 960 16700

US team - +1 646 957 8878

+44 (0) 207 551 9047 - Operational from 09.00 - 17.00 UK time

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Call us at +44 7770704398 or email us at pr@ovum.com

Contact marketing - 
marketingdepartment@ovum.com

Already an Ovum client? Login to the Knowledge Center now