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Introduction

The majority of organizations offering goods or services communicate via a broad range of channels, including print, Web, mobile, and social media. This inevitably leads to a sharp rise in the number of media files within these organizations, such as photos, video, audio, layouts, and more ‒ commonly referred to as digital assets.

Highlights

  • Digital assets should be stored in a dedicated digital asset management (DAM) system.

Features and Benefits

  • Discover whether you need a dedicated DAM system.
  • Learn about the major pain points felt by organizations that do not have DAM.

Key questions answered

  • How can I justify implementing DAM?
  • How do I know whether my current system is providing DAM capabilities?

Table of contents

Summary

  • Introduction
  • Download 1: Checklist: Establishing the Need for a Dedicated DAM System

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