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Ovum’s latest update to the handset and smartphone forecast tracks the latest developments in the handset market. This update boosts the outlook for both 5G devices and iOS market share in the long term.


  • iOS market share improves off the back of iPhone X inspired innovation.
  • 5G expected to be more than 12% of all handsets sales in 2022.

Features and Benefits

  • Identifies the key improvements to the updated handset forecast.
  • Analyzes the key trends driving these changes to the handset forecast, such as developments in artificial intelligence.

Key questions answered

  • How will handset prices evolve over the next five years?
  • What does Samsung need to do to grow its smartphone market share?

Table of contents


  • Introduction
  • Download 1: Mobile Handset Sales Forecast Update, January 2018

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