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Blue Prism is responsible for coining the term “robotic process automation” (RPA), a new term that was needed to describe its novel technology. The “robot” in question is a software application that replicates the action of a human being interacting with a software application, such as, for example, data entry into an SAP system, or a business process. The technology captures UI logic and is trained to perform as a human, but without human errors. Blue Prism’s expertise is in robotic expert systems and robotic execution intelligence, and it has a history in artificial intelligence (AI).

The scope for further AI capabilities to be added to RPA opens greater potential for this type of technology than merely replacing or (as research by the London School of Economics has shown) more typically, augmenting repetitive tasks humans perform with computers. It is Ovum’s view that Blue Prism will not remain without competitors for long, but it currently enjoys the RPA space to itself, which can be a mixed blessing if potential customers do not understand the offering. However, with its adoption by Sis, this is not a problem.

Blue Prism is hosting its annual European user group meeting in London on June 25

Blue Prism’s user group event in London will provide an opportunity for users to share experiences and exchange ideas, with 55 representatives from 25 client organizations across multiple industries in attendance at the event, which will feature the company’s product roadmap and user case studies.



Michael Azoff, Principal Analyst, Ovum Infrastructure Solutions Group

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