Internet of Things
IoT Viewpoints explore the IoT opportunity in 2018 and beyond. Download our latest e-book to get our newest collection of thought leadership articles on the emerging IoT trends, technologies and opportunities.
The results from Ovum’s ICT Enterprise Insights 2018–19 Global Drivers and Technology Priorities show that enterprises are focused on making necessary advancements. In fact, 14% of respondents said “improving the customer experience” is top priority, a 7% increase over last year’s survey results. The trends to keep an eye on in 2019 will have the biggest impact on integrating systems, processes, and data to enable connected customer journeys.
Service Provider Markets
ByMike Roberts 01 Oct 2018
Verizon 5G Home is a milestone in the telecoms market because it is the first large-scale commercial launch of broadband services based on 5G technologies, albeit not on a fully standardized version of those technologies.
Consumer & Entertainment Services
ByNicole McCormick 07 Mar 2018
Loyalty programs have long been held as key to indirect monetization for the communications service provider. Upcoming research from Ovum has verified that notion – loyalty schemes improve Net Promoter Scores (NPS – a measure of brand perception) and can help improve churn. They can also lead to net additions growth and can even earn revenues for the operator.
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