skip to main content
Close Icon We use cookies to improve your website experience.  To learn about our use of cookies and how you can manage your cookie settings, please see our Cookie Policy.  By continuing to use the website, you consent to our use of cookies.
Global Search Configuration

How can you better sell your services?

How to Sell

Ovum’s How to Sell service provides our clients access to the most comprehensive digital service provider audience across the broadest set of marketing vehicles to help them sell their services.

How to Sell is a comprehensive marketing service which spans expert thought leadership through to lead generation and nurturing, while leveraging the wider power of the Informa Group.

How to Sell provides content marketing services specifically tailored for the messaging needs of your brand and can help you gain maximum market exposure with customers, partners, and prospects. Building expert Ovum opinion into your organisation’s marketing campaigns adds an authoritative and credible voice to engage audiences and build trust. By providing targeted reach, we can magnify thought leadership content and drive lead generation activities.

How to Sell's added value is the amplification of Ovum’s marketing capabilities via other Informa subsidiaries such as Informa Engage, KNect365 TMT, Light Reading, and UBM Technology. These partners can input to the conversation in order to ensure that we deliver high-level growth opportunities for your brand.

A variety of clients have benefited from Ovum’s content marketing expertise and wider network of partners. Find out more about how your organisation could benefit too.

Learn more about our consulting services

  • Are you operating in the right market segments?
  • Where should you be focusing for future growth?
  • What do you need to do to meet customer demands?
  • How can you outflank your competitors?

Have any questions?  Speak to a specialist

Europe, Middle East & Africa team: +44 7771 980316

Asia-Pacific team: +61 (0)3 960 16700

US team: +1 212-652-5335

Email us at

You can also contact your named/allocated Client Services Executive using their direct dial.
PR enquiries - Email us at

Contact marketing -

Already an Ovum client? Login to the Knowledge Center now