Introducing Ovum

Ovum is a market-leading data, research and consulting business focused on helping digital service providers, technology companies and enterprise decision-makers thrive in the connected digital economy. We create business advantage for our customers by providing actionable insight to support their business planning, product development and go-to-market initiatives.

Ovum is part of newly formed division, Informa Tech a B2B Information Services business serving the Technology, Media and Telecommunications sector.

Our unique combination of authoritative data, market analysis and vertical industry expertise is designed to empower your decision making, helping you profit from new technologies and capitalize on evolving business models.

New research subscription services include the 5G Accelerator, the Cybersecurity Accelerator and Tractica’s AI service.

Ovum President, Aneil Rakity introducing Ovum at our flagship event, Digital Futures 2018

Following the creation of the Informa Tech business earlier this year, Ovum’s parent company, Informa Tech, has acquired the majority of IHS Markit’s TMT portfolio. Read more.

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For a more detailed look at Ovum, our services and 2019 research themes access the full Introduction to Ovum pack (PDF).

Latest from Ovum

IoT Viewpoints 2019

Ovum’s third annual edition of IoT Viewpoints brings together the latest thought leadership and industry data on emerging IoT trends, technologies and opportunities.

5G Accelerator

5G Accelerator draws together Ovum’s key 5G market analysis and data into a single subscription service.

Cybersecurity Accelerator

Ovum’s Cybersecurity Accelerator provides all the data and insight necessary to help you make the critical decisions to succeed in this quickly changing market.

Who we work with

Ovum Customers

Ovum in the press

UK's Leading Management Consultants

Ovum has been ranked as one of the UK's Leading Management Consultants in 2019 within the Internet, media and entertainment sector.

The ratings are compiled by the Financial Times and are based on recommendations by clients and peers.

Click here to see report

Financial Times 30 January 2019

Excellence in Sales Lead Responsiveness

Ovum was recognized by Outsell for Excellence in Sales Lead Responsiveness, and awarded the No.1 spot among IT research firms and the third spot in the overall rankings.

"We are honored to be recognized by Outsell for Sales Lead Responsiveness Excellence. We strive to provide outstanding support to prospective and existing customers across all types of inquiries..." - Aneil Rakity, President & Managing Director at Ovum.

The Last Mile: Outsell Sales Lead Response Marketing 2017 30 November 2017

Quoted in Vodafone's 2017 Financial Report

According to Ovum, fixed broadband will be the fastest-growing market, with revenues increasing at a compound annual rate of 3.1% from 2016 to 2021, ahead of pay TV at 2.5% and mobile at 1.9%.

Ovum forecast quoted by Vodafone 2017

Alexander Harrowell featured in Top Ten Technology Analysts

Alexander Harrowell, Senior Analyst at Ovum, has been featured in the Top Ten Independent Technology Analysts by Enterprise Management 360. His specialism is SoHo and SME's in the IT and Telecoms industry, an area that set for more growth in the future.

Enterprise Management 360 3 April 2018